Member the 90’s? Aw I member

2016 marks the 20th installment of the South Park phenomena, a satirical juggernaught whose cultural significance is uncanny. Surrounding the 2016 election matchup between a douche and a turd sandwich, the creators Parker and Stone introduce a new concept to go alongside their election commentary, member berries. The seemingly harmless talking berries sweep across the town of South Park getting people hooked on their magic properties. The berries glorify the past, asking the consumer if they member all the good times from long ago, “member bionic man? Oh I member! Member Ghost busters?” While a wave of nostalgia sweeps the town of South Park, Randy realizes that by glorifying the past we tend to overlook the things that have changed for the better. During a member berry session, randy realizes that the berries member the not so good aspects of the past, “Oh member when there weren’t so many Mexicans? I member! Member when we felt safe?”. The concept of glorifying the past while overlooking its flaws has become a major theme not only on the show South Park but in real life through the 2016 election. Donald Trump’s campaign slogan, “Make America Great Again” provides a very pointed message that hits home for millions of Americans. It’s a message that we have to return to the good times of the 80’s and 90’s. By invoking overwhelmingly positive depictions of the past it becomes easy to overlook all the undesirable aspects of the past. It’s easy to forget how throughout the 80’s and 90’s the problems of institutional racism plagued our country, gay marriage was frowned upon, and urban squalor was at an all time high. Parker and Stone are attempting to send a message to their audience about the dangers of romanticizing the past through the advent of cute talking member berries.


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